Group items tagged

Been reading up on big data since the first mashup and found this article on big data being our generation's civil rights issue. Personalization is being touted as the future but, as this article states, is it just another word for discrimination as well?

Based on today's Mashup, an article on big data privacy invasion as a business model for companies. Our data is moving more and more out of our control.

Interesting discussion after last week's Procom Mash-Up and the discussions about Big Data. This article is looking at the positive sides of big data.

Facebook is thinking of getting rid of its policy of allowing users to vote on changes to major governance policy. It also notes that a vote is only binding if 30% of users participate - a number they didn't reached in their last two votes.

These data shed additional light on access and use.

This article speaks to how direct marketing concepts can be altered and applied to the digital realm. I thought the paragraph about real-time data flow was the most relevant to our course work.

Here's a great challenge - free data and a chance to win. 

An interesting court case that concerns privacy over user data in social media. It also draws on the importance of social media policies in the workplace.

"It took three years, two months and one day for the first billion tweets to be sent. From the time the company started in 2006 to mid-2009 three years, two months and one day for the first billion tweets to be sent. It has a nice rhythm that it was three, two, one. It probably wasn't exactly one day, but we like to say that; so it's three, two, one," he said. "We now send a billion tweets every two and a half days. So the volume, the noise level has increased dramatically."

A look at the complex technologies/software built to help reelect Obama.

A lot was done on what drove his election in 2008, interesting to read an compare the differences in 2012

Story about buying 1 million Facebook data entries for 5$. The information in this list has been collected through our Facebook apps and consists only of active Facebook users, mostly from the US, Canada, UK and Europe.

Interesting source of information about the spread of the internet world-wide.

Recollect essentially saves your entire digital social media trail so you never lose any post, photo, check-in or anything else all in one handy dandy place. It's like a massive dropbox for your entire social media history. What does this say about us as users that we can't stand the thought of losing anything online. This massively gives me the creeps.

Reading about this has given me a new respect for LinkedIn. It seems like it's the new Facebook (in terms of being a media darling). It also made me think about being a "prosumer" and how LinkedIn creates a win-win situation for both recruiters and users.

I figured this would interest most people in our class. "As Election Day nears, Twitter's new "Political Engagement Map" lets users see where people are most interested about specific issues -- at least as measured by tweeting patterns."

Really interested article about YouTube shifting from user-generated amateur content to professional content. Wonder if becoming a YouTube superstar will still exist if YouTube becomes just another TV channel?

As more people turn to brands on Facebook, it's important to know why they do-or don't-click "like." Consider these new findings. I find this surprising. Maybe because I don't "like" brands on Facebook to avoid a cluttered page and newsfeed. Personally, seeing a brand's post all the time would turn me away from the brand. I'm not sure why, but I still seem to have this mentality that Facebook brand pages aren't as "legit". But that's just me. Check out the infographic.

This is really fascinating article that follows Grey Poupon's marketing strategy of applying memberships standards to Facebook, an inclusive platform.

Another article showing how social media has responded to major events.